Years ago, map illustrations were very popular forms of art that businesses used for advertisements. Today, a map illustrator is commissioned to create maps of business centres, campuses, towns or areas using images and messages that the client wants to include. The map illustration is hand-drawn and yet it is 100% digital.
Assam is a Pakistani graphic designer who created a captivating map of Pakistan that highlights its famous tourist attractions including major highways and road links leading to the travel destinations. The goal of Assam is to assist tourists who are planning to visit Pakistan.
Assam wants to support Pakistan’s tourism efforts in showcasing its breathtaking and picturesque tourist attractions. Since his childhood, Assam has been hearing about Pakistan’s potential as a tourist destination. His country has beaches, mountains, heritage and different cultures. Assam decided to create a picture of all these tourism assets to showcase Pakistan to the world.
Pakistan has changed its visa policies to attract tourists. Visa is free for many countries. There is visa on arrival and e-visa services to attract more travellers to the country. When Assam searched for a Pakistan tourist map he found nothing so he took the initiative and created a high-resolution Pakistan Tourist Attraction Map to represent his beautiful country.
It took Assam 8 days of extensive hard work to prepare his high resolution Pakistan tourist map. He is delighted by the government’s efforts to boost tourism in the country that is why he is doing his share. Assam has added helpful messages to the map to resonate with the maps of other countries.
Assam shared the map illustration on his Instagram account with a caption that explains his motivation in creating the tourist map. Assam was surprised that no other map existed that will facilitate foreign tourism to Pakistan. According to latest statistics from Gallup, tourist traffic to Pakistan increased over the last 5 years.
The technique of a map illustrator is to show a scene as it looks from above at an oblique angle. A map illustration is not drawn according to strict scale but it shows streets, buildings, landmarks and main landscape details in prospect. The illustrator adds colour and warmth to the hand-drawn map to give it life.