TAT Promoting Foreign Weddings In Thailand

Early in May, 73 buyers from 15 counties from across the world met with 116 Thai operators in order to promote Thailand’s wedding industry, with the goal of making Thailand, and its hotel wedding events in Phuket, and Koh Samui among other key destinations, one of the sector’s key foreign wedding destinations.

The event, organized by the Tourism Authority of Thailand, dubbed “Amazing Thailand Romance trade Meets” were held in Bangkok and Krabi from the 11th to the 13th of May, and is aimed at promoting the country as a key destination for wedding and honeymoon couples from across the world. Deputy Governor for International Marketing (Europe, Africa, Middle East and Americas) Juthaporn Rerngronasa, the Kingdom already ranks in the six of the global market for weddings and honeymoons, and one of the more popular destinations in the Asia region, with the Middle Eastern and African markets taking notice of the country as well.

She says that, for 2018, the country has set a strong record for selling weddings and honeymoons from major source markets like Argentina, Canada, Brazil, France, the UAE, and the AU, among others. Representatives from these markets joined the event at Bangkok event, meeting with the businesses that represent the local Thai hospitality industry, destination management companies and event planners.

Following the Bangkok event, was the Krabi event, where the global representatives met with Thai sellers from 52 companies, primarily resorts in the South, to promote hotel wedding events in Phuket and across the country.

According to data from the TAT, the global wedding business is valued at around US$298 billion (Bt10.56 trillion), with $80 billion of that coming from overseas weddings.

In order to keep up with the increasing demand for weddings in Thailand, the Krabi Airport is undergoing expansion, scheduled to complete sometime in 2019, which will double the airport’s current capacity of 4.5 million annual arrivals.

Currently, there are about 30 daily flights to the province, covering domestic airlines, international airlines and charter flights. By the end of 2018, Qatar Airways will be opening a direct air route from Doha to Krabi, with four flights weekly.

South Korea’s Asiana Airlines is also looking to add Krabi to their list of destinations, but is currently unable to do because of the airport’s limited capacity.